Hiwot, from Adisenay School.

Our Approach

We get our hands dirty

Our rock star team of education experts travel to the most remote communities in rural Ethiopia to implement our projects hands on. As direct implementers, we’re able to track every dollar we spend and measure the result of each donation we receive. Read on and experience the depths of our education development model.

We strategically partner with people who have a strong vision for their future

imagine1day didn’t start because we saw a problem – we got to work because we were inspired by a nation ready for prosperity. Working within the public education system, we align each of our projects with Ethiopia’s current and long term education priorities, fitting perfectly with their vision of a future where all children have the chance to go to school. By working this way, we’re helping to create systemic and lasting change.


We move the system forward

While education is a national priority for Ethiopia, we’ve learned that the key decisions and bottlenecks that impact schools and children occur at a district level. For this reason we implement our projects across districts to ensure our closest partnerships are with committed administrators, communities, and educators who are truly moving the dial.

We select our partners and choose where to work. And that doesn’t mean dropping a pin on a map. We collaborate with the federal and regional governments to determine which districts are priorities. From there, we create plans with district and community leaders. We learn what really matters to them and what may be standing in their way.

In communities where schools and infrastructure are required, we work with Parent-Teacher Associations to mobilize cash and in-kind contributions. Across all schools in a district, we equip classrooms with supplies and kick off teacher training programs.

We invest in leaders.

Our leadership development programs catalyze our projects. They transform a traditional model of aid and equip our partners with communication tools to set goals, overcome obstacles and create results they never imagined possible.

We focus on elevating the quality of education through continued teacher and PTA training. Sports competitions, sanitation initiatives and awareness campaigns are all signs of a community taking ownership and a school becoming the heartbeat of change.

To support future school maintenance and programming, we provide seed funding and business training to assist communities in establishing revenue generating activities.



We set up districts and communities for future success.

We’re in the field almost every day, and we also conduct bi-annual monitoring and evaluation with our partners, which helps us identify root causes of challenges and build upon successes.

We focus on communicating with leaders and ensuring they have the capacity and confidence to carry their schools forward. We work on succession plans and goal setting with school principals, the PTA and district administrators. We also conduct a final year of teacher training to solidify the practical applications of various teaching methodologies. Finally we evaluate whether it’s appropriate for us to transition out, or if staying a little longer will improve the long term success of a project.

When it’s time to phase out, we hand over full ownership of schools to their PTAs and to the district education offices.

Purple Band Copy